How to Respond to your Comment Section The tricky part is that your social profiles act as the face of your brand. So how do you keep it blemish free? You don’t – people will always complain. It’s what you do after the complaint that matters. – Jade Furubayashi, Simply Measured To comment or not [...]
9 Tips for Choosing Post Topics To write something that is worth reading, requires a topic that is engaging. Only if the topic is relevant to the readers, will they engage with the content. If the topic doesn’t interest the readers, your content marketing efforts will go in vain. But how do you make sure [...]
8 Marketing Lessons from the All-Time Best-Selling Children's Book The fantasy series by J.K. Rowling about a boy wizard – Harry Potter – still continues to excite millions of ‘Potterheads’ around the globe. With Pottermania far from being over, fans anxiously await in serpentine queues to get their hands on the latest installations of the series. Meanwhile, others patiently wait for [...]
8 Best Commercial Spots of 2016 So Far, and What Makes Them Special Commercial spots do not generate impressions, but instead they leave impressions. Being so, they are a wonderful tool to reach out to a wide variety of people and their advantages are manifold: 1) They introduce your product in the market, 2) gain your audience’s attention, [...]
A Lazy Marketer's Guide To Brand Content What do you know about branded content? If that caused a pause — don’t worry — you probably know more than you think. But to be clear, let’s clearly define the term, branded content. By definition branded content is, A form of advertising, which uses content generation to [...]
6 Ways Marketers Can Tap The Potential of YouTube (Channels) As a digital marketer or entrepreneur, if you’ve yet to utilize YouTube, then it’s time we have a serious talk. To begin with, let’s just go over the basics… Launched in February of 2005, the social media platform was acquired by Google in November of 2006 — [...]
Deepak Chopra and the Profundity of Buzz Words Happy Hump Day! We hope you enjoyed the holidays, and thank you for checking back in with us. While normally we like to extend words of encouragement and share lifestyle tips, this week we've decided to switch it up. Recently, we read an article in Forbes that [...]
Compared to other marketing methods, content marketing is a marathon, not a race. At TalenAlexander we realized fairly early on in our content marketing endeavors that “It takes time for a content marketing campaign to deliver ROI.”- Jason Ramsey, The Chief When it comes to creating highly engaging content, you have to: Get a sense [...]
